5 Book Marketing Musts Everyone Should Know

Are you tired of struggling to market your book and not seeing the results you want? As a successful author of three published books being sold worldwide, I have learned a few key strategies when it comes to marketing my books. These strategies have helped me sell over 2 million copies in just two years, and I want to share them with you. Here’s how I did it:

Generosity Marketing
I have found that giving away thousands of copies of my books has helped me sell millions. Think of it like a restaurant offering a free dinner night to train their staff, or a store like Costco or Sam’s Club giving out free samples. Every person who receives a free product becomes a spokesperson, helping to create buzz and interest. I am convinced Generosity Marketing is the #1 reason I have now sold over 2 million copies in less than 2 years.

Grow and Use Your Email List
Building and regularly using an email list is crucial to the success of my book launches. I include everyone I personally know, as well as relevant leaders and media outlets. I also offer a daily email subscription called Generously Blessed, which includes something about one of my books in every message.

Never Stop Collecting Reviews 
I use my email list, social media, and generosity marketing to invite readers to take a free copy of my book in exchange for a 5-star review. I also lowered the price of my ebook to 99 cents in order to collect reviews from readers’ clubs like Goodreads.

Talk About Your Book Everywhere
Three months after each launch, I stop hard selling my books and instead focus on talking about their content. I mention my books in my podcast shows, emails, live broadcasts, and any other opportunity I have to discuss them.

Use Paid Ads on Amazon
Unless you are a well-known author, it can be difficult to sell your books on Amazon without some paid promotion. Within 90 days, you should be able to achieve a positive return on investment, where you make more in royalties than you spend on ads. I have found that it’s best to use an expert in Amazon ads to help with this process, as it can be easy to spend a lot of money if you’re not careful.

If you’re not sure where to start when it comes to marketing your book, let the experts at Spirit Media take the reins. Our team has a proven track record of using paid ads on Amazon and other platforms to drive sales and increase visibility for our clients. Trust the professionals at Spirit Media to get your book in front of the right audience and boost your sales. 

Contact us now to learn more about how we can help you succeed. Want this content as a FREE PDF? Click here to request a copy.

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